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This brand guide has been created to assist our faculty, staff, and professional and students researchers in producing materials that are consistent and immediately recognizable as the Center for Transportation Research at The University of Texas at Austin. We encourage you to use them as you develop communications that promote your funded research. These guidelines were developed in 2013-14 and are largely adapted from The University of Texas at Austin brand guidelines.

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FULL NAME, Title Position
The University of Texas at Austin  |  Center for Transportation Research  |  512.232.3100  |  ctr.utexas.edu
e-mail signature logo

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  • Dark Gray

    Background Color
    color#454545
    --------------------------

    PMS (C): 75% BLACK
    CMYK (4C): 0, 0, 0, 75
    RGB: 69, 69, 69
    HTML: #454545

  • Bright Blue

    Background Color
    color#00A4D9

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    PMS (C): 639
    CMYK (4C): 100, 1, 5, 5
    RGB: 0, 164, 217
    HTML: #00A4D9

  • Burnt Orange

    Background Color
    color#BF5700
    -------------------

    PMS (C): 159
    CMYK (4C): 0.00, 0.54, 1.00, 0.25
    RGB: 191, 87, 0
    HTML: #BF5700

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