Social Media
BURNT ORANGE AVATARThe stacked primary avatar with an orange background is only allowed to be used by the official McCombs School of Business account. | WHITE AVATARThe stacked primary avatar on a white background is only for programs, centers, departments, and initiatives. |
SOCIAL MEDIA BRANDING GUIDELINES
SCHEDULING
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HASHTAGS#WhyMcCombs Can be used in any post. Always use lower case for the first ‘c’ in “McCombs.” | RESOURCES
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OFFICIAL CHANNELShttps://www.facebook.com/UTMcCombsSchool/ https://twitter.com/UTexasMcCombs https://www.linkedin.com/school/the-university-of-texas-at-austin---red-mccombs-school-of-business https://medium.com/texas-mccombs | HOW MANY HASHTAGS?
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TIP: Event hashtags amplify and aggregate all of Texas McCombs’ messages and get us on the right signal for university-wide channels. Our office used the Texas McCombs hashtag to find your posts and share, while UT Austin was able to do the same when we all shared their hashtag. Cohesion and consistency create a stronger brand experience. QUESTIONS? Contact socialmedia@mccombs.utexas.edu |
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